Martin Reeves is a Senior Partner and Managing Director in the New York office of The Boston Consulting Group.
Martin’s latest book, Your Strategy Needs a Strategy, cowritten with Knut Haanæs and Janmejaya Sinha, was published by Harvard Business Press in June 2015 and is available in 10 languages.
Martin is also the Director of The BCG Henderson Institute, BCG’s vehicle for exploring the latest thinking in business and inspiring business’ next game. Current themes include growth and resilience, strategy and artificial intelligence, self tuning organizations, strategy and sustainability, new bases of competitive advantage, corporate longevity, organizational ingenuity and economic complexity.
Martin joined BCG in London in 1989 and later moved to Tokyo, where he led the Japan health care practice for eight years and was responsible for BCG’s business with Western clients. He has led strategy assignments in healthcare, consumer goods, financial services, and industrial goods in Japan, the US, and Europe.
How to Build a Company to Last 100 Years
If you want to build a business that lasts, there may be no better place to look for inspiration than your own immune system. In this talk, Martin shares startling statistics about shrinking corporate life spans and explains how executives can apply six principles from living organisms to build resilient businesses that flourish in the face of change.
Your Strategy Needs a Strategy
In a business environment that is becoming more uncertain and complex almost by the day, it’s never been more important—or more difficult—to choose the right approach to strategy. In this talk based off his book , Your strategy Needs a Strategy, Martin provides a new framework: the strategy palette to guide how to choose and execute the right approach.
The Strategy Palette
A 3 minute video that gives an overview of the strategy palette that is the core methodology in the Your Strategy Needs a Strategy book.
Additional resources on latest topics
CORPORATE LONGEVITY
6 principles for business leaders, based off biology, to build companies that last.
HBR article: https://hbr.org/2016/01/the-biology-of-corporate-survival
Interactive robustness tool to calculate the longevity of your company: http://robustness.bcgperspectives.com
Podcast: http://workingcapitalreview.com/2016/03/strategy-conversations-the-biology-of-corporate-survival/
REJUVENATION
An approach for how companies can fight the effects of corporate aging and avoid the success trap.
HBR article:
https://hbr.org/2015/11/dont-let-your-company-get-trapped-by-success
HBR video:
https://hbr.org/video/4748457569001/the-strategy-trap-successful-companies-fall-into
POST-MERGER REJUVENATION
How to rejuvenate the potential for growth thorough M&A
BCG perspective: https://www.bcgperspectives.com/content/articles/strategy-postmerger-integration-rejuvenation
Additional resources on latest topics, cont.
INTEGRATED STRATEGY MACHINE
6 principles for business leaders, based off biology, to build companies that last.
HBR article:
https://hbr.org/2016/04/welcoming-the-chief-strategy-robot
BCG perspective:
THE SELF-TUNING ENTERPRISE
How organizations can understand and use algorithms to extend self-tuning principles across the enterprise.
HBR article:
https://hbr.org/2015/11/dont-let-your-company-get-trapped-by-success
BCG perspective:
ADAPTIVE ADVANTAGE
This book proves how companies can sharpen their edge by accelerating the clock speeds of their strategies to match those of their markets.
BCG perspective:
https://www.amazon.com/Adaptive-Advantage-Winning-Strategies-Uncertain-ebook/dp/B007OUTNV6
Additional resources on latest topics, cont.
SAVING GLOBALIZATION AND TECHNOLOGY FROM THEMSELVES
7 opportunities for leaders to improve the economic landscape
World Economic Forum blog:
https://www.weforum.org/https://www.weforum.org/agenda/2016/08/globalization-and-technology-need-saving-from-themselves-business-could-have-the-answers
BCG perspective: https://www.bcgperspectives.com/content/articles/strategy-globalization-saving-globalization-technology-from-themselves/
INVESTING IN A SUSTAINABLE FUTURE
The future of sustainability – moving from sustainability to sustain-ability. Joint MIT research report: http://sloanreview.mit.edu/projects/investing-for-a-sustainable-future/